Level up your game as an independent musician with the top music analytics tools to track audience infographics and engagement! Find out how you can boost sales, and find new fans base all in one place.
We know how important it is for your business to grow and we want you not only to succeed but excel! With that in mind; our recently launched music analytics tool provides all of the tools necessary as well as quantitative data. So whether it’s building awareness around an artist’s latest release on Spotify or understanding what type listeners prefer when they tune into their favorite. The music analyzing features are here.
The future of music is here. Music analytics have been used since the advent of these streaming platforms; giving statistics regarding performance and behavior; not just modern consumers’ engagement with artists’ album releases or singles but also their listening habits across different genres. Analytical data is what enables streaming services to offer opportunities to improve.
The independence of artists has been challenged by the rise in technology. That allows big companies like Apple, Spotify, and YouTube to take over music distribution. However – data science plays an integral role for independent musicians as well because now there are plenty of tools available both on-platform (like SoundCloud) or off – platforms such as Exports Weekly.
Let’s take a look at some of the factors you should consider; when deciding which tool is right for your needs. A lot can depend on how much money you want to spend and what kind of goals are in store!
Platform-Ready Tools in order to create a successful career in music, you need the right tools, platform-owned analytics are essential for new artists. And can provide many benefits such as tracking your listening habits, etc.
The data extracted can be:
Spotify for Artists provides an edge over its competitors with the number of loyal subscribers. With approximately 172m users, Spotify offers detailed analytics data. That lets you compare your statistics against 2 different artists at max and see; what other artists the fans of your music listen to.
The platform provides a detailed analysis of how your audience resonates with the music. You’ve been featured in across three different playlist types (algorithmic, editorial, and user-generated). You can also trace back what genres or moods they associate it within specific markets.
Your music can now be analyzed and broken down by genre, moods associated with your songs as well as. Where in the world they resonate most among other things. The platform also allows you to track your data from 2015 onwards which means you’ll never have any trouble understanding; what people liked before or how their tastes changed over time.
Apple Music for Artists is a great tool to see how your music stands up against other artists’ work. The insights are unique and clear, providing specific information about album sales rates. Or play counts per day that will give you an idea of where the public consensus seems focused. The data is presented in both tabular forms as well as infographics.
The Shazam API is a tool that you can use to get stats on your music and artists. For example, the play count or specific user data from the platform are available only with this service.
The Amazon Music for Artists tool is designed to make it easy and quick. With a clean layout, you can easily find what information about your music career interests. You most from general overviews of how you stand as an artist or popularity among certain listeners’ playlists; Down to individual song performance data such as duration rates in seconds played per day. Alongside information on where those tunes were featured. If you want even more insight then there’s also the Programing tab. Which will show you all sorts of relevant stats including summarized listener habits.
The voice tab of this platform is a great way to connect with Alexa, Amazon’s virtual assistant. You can find out specific information about your daily or total requesters. And see other artists’ requests that concern them – such as songs they’re listening to. This will be even more relevant in the near future.
Deezer for Creators is an awesome way to stay up-to-date with your favorite music. You can easily monitor and analyze all of the data about what you’re streaming. And how it’s performing in terms of popularity among other things like playlist preferences or location based on gender age group. Even if that information isn’t available via traditional platforms.
Deezer has a small database of music which means the selection may not be as extensive or thorough. However, this is still one of your best options for streaming and downloading songs.
YouTube Studio With over 2 billion users worldwide, it’s no surprise that YouTube is the queen of streaming platforms. Studio analytics allows you to see how your videos are performing on a global scale. And provides valuable insights into video marketing strategy growth across all channels.
With the help of Google, YouTube provides more insight into your videos and how they’re performing. With this information, you can see what sources are driving traffic for each channel as well as understand. Where viewers click on-screen before watching a clip. All things that will provide visibility into future marketing campaigns.
You now know all about the various music analytics tools out there and which one will be best for your needs. There is a range from free website-based platforms to paid subscription services; with more advanced features such as radio/video tracking, consumer insights data collection and analysis; entertainment intelligence data mining on artists’ popularity trends over time among other things.
Know which platform you consume the most and weigh the pros and cons of the analytic tools. Come up with strategies to expand to other music platforms. And most importantly, happy creating!